Agenda:

• Robert’s presentation (LiveScribe)
• News site project
• Wrap up (PPT cont’d from Monday)
• Open Lab

Where Do We Go From Here?

• Your Essays
• Lecture/Discussion (your questions)
• Project Updates
• Housekeeping

Your Essays

Same process as with essay 2:

• Reminder:
  Finals week you will pick one of the three essays for grading, and I’ll pick one of the other two for grading. I’ll be providing feedback this weekend on the two that you have submitted. If I have it link on either “Essay1″ or “Essay2″, you’ll get full points if it is not selected for grading! You may also edit the essay after it is posted
• Link to your essays
• Pick the two that follow your name in this list. The last two people move to the top (1, 2).

Posts of Interest:

• Rylan (tell us more!)

Lecture/Discussion (ppt)

1. What’s wrong with product placement?
2. In your own life, what technologies like do you use that could be considered a time waster?
3. How do Ipods, and Tivo/DVRs affect the way you view opposing viewpoints?
4. How will people be responsible for their increasing “individualism”, and the divide it creates with others?
5. What might a world look like where government policy makers routinely text and instant message one another?

Project Updates

Newspaper

• Data to date (some people still have not done this project – if not completed by class on Wednesday, no credit at all)
• Final Four – Michael, Corey, Chad, Rob
• Final Four – Quoc, John, Jamie, Robert, Theo
• Final Four - Tyler, Ashika, Mark, Tressa
• Final Four – Glenn, Mandy, Megan, Madeline
• Final Four – Bilkay, JR, Rylan, Shane
• Examples of good (final) comparative blog posts – give me a little “meat” please! Send me an email when you’ve done this or updated your post. Due next Wednesday.
  Jamie, Madeline, Mandy, Mike, Rob
• What will project look like?

Class Glossary

• WetPaint site
• Stephen, Katarina, Candice, Sarah

Housekeeping

• Essay three — double check that you have highlighted only ONE sentence – not a paragraph!
• Make sure you post is long enough – spell checked – grammar checked
• Final essay
• Gradesheet updated

Final set of questions!

1. Askika – none
2. Bilkay:
   1. How do you see yourself using sites like Holla Back.com or dontdatehimgirl.com?
   2. Why do you think Digilante has found a niche on the web?
   3. How should Digilante websites control accuracy of there posts?
3. Candice:
   1. What other technologies could be implemented to improve the lives of those not currently online?
   2. What are some considerations not noted in the article?
   3. What are the cultural implications of providing web-access in areas that are extremely underdeveloped and impoverished?
4. Chad:
   1. In what ways are “unplanned, unanticipated encounters central to democracy itself?”
   2. How would you prefer to be confronted with a complaint about your poor etiquette? In person? On the phone? In an email? In a Craigslist rant? On a digilante website?
   3. What’s wrong with product placement?
5. Cindy:
   1. How do you feel technology has affected the way you interact with others? ( This can be through e-mails, texting, blogs, phones, etc.)
   2. In what ways are public spheres increasing or decreasing through new technology?
   3. What are some ways that technology has too much control of your life? Can you live and function without it?
6. Corey:
   1. How might technologies such as the printing press be compared to digital video recording technology?
   2. In your own life, what technologies like do you use that could be considered a time waster?
   3. What kinds of systems should be implemented to utilize these same technologies in a positive way? (i.e. online lost and found)
7. Glenn:
   1) How do Ipods, and Tivo/DVRs affect the way you view opposing viewpoints? (OPEN) Do you see it reinforcing prejudices in your life? (CLOSED)
   2) What is your take on “Digilante Justice” websites? (OPEN) Should they be outlawed or are they protected under the constitution? (CLOSED)
   3) How do you see “egocentric” media consumption affecting our children and grandchildren?
8. Gulshan:
   1. How have various “digilante” websites impacted your life?
   2. Do you think that the existence of these sites offers more positives or negatives? And why? What do you think is the future of this service to our community?
9. Jamie – no post
10. John:
    Q1 – How will people be responsible for their increasing “individualism”, and the divide it creates with others?
    Q2 – How can or should people manage the difference between their online and personal life? Q3 – How will we communicate in the future with an increasing public space?
11. JR – no post
12. Katarina:
    (1) How is the public sphere opening due to technologies like the iPod and the Smart Phone?
    (2)How does personal media shape who you are as a person?
    (3) What do you experience that isn’t mediated in your daily life? How is mediation improving quality of life?
13. Madeline:
    1. What would prompt you to post on a “digilante” Web site?
    2. If you have a DVR, how has it changed your TV viewing habits?
    3. What will the effect be on American society if the next generation grows up without the capacity to be surprised?
14. Mandy:
    1. What roll has digilante justice played in your life?
    2 . Digilate-ism can be seen as a waste of time and effort, and as something useful for society. What is your personal opinion?
15. Mark:
    What areas of news reporting are considered better reported by trained journalist?How can news reporting companies benefit from utilizing citizen blog sites?

    What other forums might be vital to the news reporting companies future?

16. Michael:
    1) In what ways does listening to music before and after class effect your ability to recall the lecture or understand it better? Is it better to look at notes right after the lecture?

    2) How does TiVo and other cable recording programs effect the way tv shows are being viewed over the internet? (i.e more commercials online?)

    3) What are the benefits of being able to come together and vent about the same issue or problem bugging you?

17. Mike
    # How can citizen reporting benefit news dissemination?
    # Between the lines of “free” citizen contributions like iReporting, Wikis, flickr and Youtube where does active community volunteering fit in?
    # How can Social network sites supplant digilante sites?
18. Quoc
    1. What digitalante websites do you check or use?2. What are some of the things you would change in creating a filter for these sites?

    3. What are your personal feelings about these websites?

19. Rob:
    - What would a world in which government policy makers routinely text and instant message one another look like?
    - What does an economy without the middle man, without the specialist look like?
    - What would be the challenges of living in a New Media, open-source world, what would be the advantages
20. Robert – no post
21. Sarah:
    1. On a scale of 1-10 (10 being the highest), how dependent are we becoming on our computers? 2. What did we ever do before SKYPE? Oh yah! Have more real human-to-human contact! Hehe.. but really, how did you connect with people before the popularity of e-mail, texting and services offered by SKYPE?3. How can companies market off VoIP integration? Or what, if anything wins you over about VoIP?
22. Shane:
    1. Why do men have such a terrible reputation when it comes to TV remote usage when women are just as bad?2. How do you think TV will evolve as TiVo-like devices become more commonplace?

    3. One of the articles go on to talk about how we are all critics of content now. Over time, how work to improve the media we consume?

23. Stephen – no questions
24. Theo – no questions
25. Tressa
26. Tyler

Here is everyone’s final essay.

More on The Digital Divide

• Lecture (ppt)
• Multi-Media – A Fair(y) Use Tale

From the email:

(1) Mandy’s comments are not being posted on people’s blogs.

Would everyone please head to their WordPress Dashboard … navigate to “comments” (between “pages” and “polls” in left hand navigation). See if you have any comments waiting to be approved. See if you have any comments flagged as spam. Find Mandy and approve her comments! You’ll need to “check” the little box, change “bulk action” drop down to approve, and then click “apply.”

(2) Everyone should have feedback on the first two essays. Let me know if you did not get the email. I had to resend a few because your blog name didn’t match this syntax: uwnetID.wordpress.com … and because I had each of you create the hyperlinks to your blogs, I didn’t know this!

(3) For those of you who were not with us today (and far more people were missing than told me that they would be missing class), there are details of what we did — and what you need to be doing with your blogs — on the course blog. We will wrap up our discussion of the digital divide on Wednesday.

Kathy

Digital Divide

• Framing discussion
• Discussion leaders
• Open lab

Framing discussion

Digital Divide: the gap between those who have access to or who can benefit from technology and those who do not/cannot

• Infrastructure for education (rural speaker, NC)
• DD Initiative in the US
• DD and Education (UK)
• Enabling commerce (Taiwan)
• Education (India)

Discussion Leaders

1. Glenn – DD Accessibility
2. Gulshan – DD Demographics
3. Megan – DD HeadStart
4. Mike C – DD Universal Access (abstract, presentation)
5. Stephen H – DD Access v Benefit

Post DL:
Please comment on the post of one person whose report you heard and one that you did not hear. Remember that these comments go at the bottom of the discussion leader post. It’s OK to repost on  your blog, but the DL won’t necessarily get the benefit from your insights that way.

Last week’s discussion leader reflections:

• Candice
• Chad
• John (week before last)
• Katarina
• Quoc
• Shane
• Ted

Open Lab

• Remember to double check – there should be no “uncategorized” blog posts!
• Help your site visitors: move your “pages” widget to the top of your navigation column (see ChadRose for example). This is especially important when your design does not have global navigation elements in the header)
• Now is also a good time to catch up on your “comments on the posts of others” links on your COM300 page
• If your WordPress template does not show “bolded” type in the finished post, you will need to either change your template or figure out some other way to indicate your thesis statement in the essays. Talk to me in lab if you don’t want to change templates and I’ll show you some alternatives — but they all require you to go into “HTML View.”

Other Interesting Posts

• Cindy

Last week’s news site assessment summary posts

• Glenn (group 3)

Online Commerce, part 2 – Agenda:

• Continue Discussion
• Skill: WordPress
• Group Project Work
• Housekeeping

Continue Discussion

DL: Quoc on CraigsList

1. Why have repeated attempts at online grocery delivery been unsuccessful?
   RELATED: Why are box stores still around? If people can buy almost everything online, why are box stores still effective?
2. How can brick-and-mortar retailers compete with online retailers or e-tailers in the future so that they don’t become the next CompUSA or CircuitCity?

Jeff Bezos on Jon Stewart – Monday night

• Oldie: BitTorrent Expands Daily Show Downloads

Group Project

See your results (Google Docs read-only spreadsheet)

• On 3×5 card, ID the two best online news sites you visited (overall) and why you’ve made that judgment
• On 3×5 card, ID the best integration of social media (Digg, Newsvine, Blogs, Twitter, etc) and why
• Groups of 2: pick two in each category
• Groups of 4: pick two in each category. Pick someone from your group to write a blog post with your results (and why!); include names of all group members

Examples of interactive info graphics

• NYT – Olympics, US Airways 1549
• GapMinder.org

Housekeeping

• Gradesheet
• Essay Feedback (will be via email)
• Next Week’s essay (remember, it is a persuasive essay)
  • Components of a Strong Thesis Statement (slideshare)
  • Argumentation & Persuasion: An Introduction (slideshare)
  • Persuasive Writing
  • Persuasive Outline
  • What is an Argumentative Essay?
  • Essentials of Effective Persuasive Essays

Skill: WordPress

• Demo: edit post to change/add category [all of your blog posts should have a category! no "uncategorized" posts]
• Demo: inserting and aligning image [detail image types: jpg/png/gif]
• Demo: changing home page to static page [useful for portfolio website]
• Demo: design experimentation [everyone should be using something other than default design by now]
• Demo: about page [why it's important]

Online Commerce

• Framing
• Discussion Leaders
• Related Skill Request: DRM/No DRM
• Group Projects

Framing

• e-commerce evolution (YouTube)
• Amazon evolution (n.d., YouTube – 4thQtr 2001, first quarterly profit; 2008 profit)
• How were this week’s readings different from those from prior weeks?
• “No I would not like to take a survey.”
• “Once you know, you NewEgg“
• Your Questions – Exercise:
  • Quick review
  • Pick three that sound interesting
  • Copy&paste as a comment and post

Discussion Leaders

1. Candice
2. Chad
3. Katarina
4. Shane
5. Ted
6. Quoc – Wed (class at large)

Prior DL Reflections

• Ashika
• Chadrose
• Corey
• John
• Michael L
• Rylan
• Tressa

Your Questions Discussion:

1. Why have repeated attempts at online grocery delivery been unsuccessful?
   RELATED: Why are box stores still around? If people can buy almost everything online, why are box stores still effective?
2. How can brick-and-mortar retailers compete with online retailers or e-tailers in the future so that they don’t become the next CompUSA or CircuitCity?
3. How credible is a store that only has an online store front, as compared to one that has an actual location plus an online shop?
4. In what ways has shopping online changed the way shoppers (as a whole) are “more educated” shoppers?

Skill Session: DRM

• What is it? Why is it
• From Free Culture downwithdrm contest: Interchangeability (YouTube); A Real-World DRM (YouTube)
• DefectiveByDesign.org
• Electronic Frontier Foundation on DRM
  
• Richard Stallman (GNU) on DRM
• How to break DRM

Group Project

‘How You’re Doing – News’

1. Ashika – first, second
2. Chad – first, second
   
3. Chadrose – first, second
4. Corey – first
5. Gulya – first
6. JR – first
7. Madeline** - all compared
8. Mandy** – first, all compared
9. Michael L – first,
10. Mike – first, all compared
11. Quoc – first, second
12. Rob – first, comparison
13. Robert – first
14. Rylan – first
15. Shane – first
16. Ted – first
17. Tressa – first, comparison

‘How You’re Doing – Glossary’

1. Stephen

Other Interesting Posts

• Candice

Here are your questions!

1. Ashika:
   1) When you are shopping online, what are the things that normally catch your attention and make you click on a link?
   2) How often do you shop online? For what sort of items?
   3) Do you believe that shopping online is better than shopping at the mall, if so why? If not, why not?
2. Bilkay (also EC)1. How can companies and marketing firms control this new frontier without making significant chances in their advertisement models?2. How has the internet changed your customer services experiences? Have they improved or gotten worse?

   3. Why do you think the internet is shaping advertisement models shared by many companies around the world? In addition, whom does this shift affect the most?

3. Candice (also EC)1. If you have or haven’t purchased online, what are the reasons?2. When you think about shopping online, what are the sites you think of and why?

   3. What are the things you are most concerned about when shopping online?

4. Chad:1. What is the most important thing an online business can do to win your loyalty?2. Why have the repeated attempts at online grocery delivery been unsuccessful?

   3. How has e-commerce changed the amount of shopping you do?

5. Chadrose:1. When dealing with electronic commerce, exlpain a time when a transaction went bad that caused you not to return to that site or switch to a different company. How do these companies get you hooked on their sites?2. When you need information quickly, what are the different sources you look through and does the quality of service differ with your choices?

   3. How do think e-commerce will look like in 10 years? Will everything be done on-line?

6. Cindy
   Describe what Clutrain calles the “Anti-Conversation”. Do you agree? Why or why not?
   Why do you think Amazon.com is mentioned in both articles?
   One of the six clues that a company is having an identity crisis was, “Is the company able to admit a mistake? Can employees admit they disagree with management decisions or the latest marketing mantra? Or must they always explain why everything is perfect in this, the best of all possible companies? “ How does this tie into our current economic situation?
7. Corey:
   1. In terms of online customer service, what are some ways that online retailers can improve the user experience?
   2. How important is speed in regards to customer service? How do speed and functionality relate?
   3. What concepts can the smaller companies learn from the big guys and what can the big guys learn from the little guys?
8. Glenn
   1) How can we move away from purchasing products solely based on their brand as a society? Do you think this is positive or negative?
   2) How can brick and mortar retailers compete with online retailers or e-tailers in the future so that they don’t become the next CompUSA or Circuit City?
   3) How can e-commerce take the place of face-to-face shopping interactions and hands-on product demos in the future?
9. Gulya – no questions
10. JR
    1. What drawbacks have you experienced with electronic commerce?
    2. How do you see commerce evolving in the future, more online, or more face-to-face commerce?
    3. Why is it important to give customers what they want?
11. Jamie:
    1. How have auction sites like EBay changed our concept of what a product is worth and how much we’re willing to pay?
    2. What sort of things do you look for on a retailer’s website to make sure that the site is “legitimate”?
    3. What are some of the advantages and disadvantages of using an online retailer instead of shopping in a traditional retail outlet?
12. John (also EC)
    Q1 – how are companies failing to maintain business online since the advent of the digital age, here to make our lives “easier”?

    Q2 – How will the opportunity of entering the online social networking realm as a means of engaging their customers, encourage or discourage prospective business owners/board members/managers?

    Q3 – What can a small business do to achieve the same online sales success as large corporations without nearly the same capital investment?

13. Katarina:
    (1) How does online retailing entail products or concepts that have little to do with product quality and efficiency?

    (2) What does the “brand community” have that geographical communities don’t?

    (3) How can trust of brands be misused in online commerce?

14. Madeline:
    1. What are your favorite e-commerce sites?
    2. What are your least favorite e-commerce sites?
    3. When you’re conducting business, when do you want to speak to a real person and when is just sending an e-mail okay?
15. Mandy:
    1. What are some negative aspects of e-commerce?
    2. How do you use e-commerce in your daily life?
    3. In what ways would you improve upon e-commerce?
16. Mark:
    Maybe this way of thinking by banks is why we have a banking crisis today!
    What ways can a small business utilize “Branding” as a tool for success?
    What forms of feedback for customers can be best utilized by small business?
    How does a well designed user-friendly website level the playing field for small businesses versus big businesses?
17. Megan
    – How credible is a store that only has an on-line store front, as compared to one that has both an actual location plus an on-line shop?
    – What type of customer service do you expect from an on-line store as opposed to a physical shop?
    –How has the ability to research products on-line before buying them hehlped to make you a more informed consumer?
18. Michael L
    1) How effective or ineffective are consumer feedback or ratings online on certain products?

    2) In what ways has shopping online changed the way shoppers (as a whole) are “more educated” shoppers?

    3) What is the benefit to actually going to the store and “testing” out a product compared to looking at a picture and reading reviews online?

19. Mike
    1. Why has the telephone book, i.e. Yellow Pages, fallen out of favor?
    2. The closing line of Digital Branding asserts there’s a continuing importance to personal contact i.e. a hand-written thank you note. How do you feel when you receive a personal thank you note?
    3. Circuit City “was an early adopter of product reviews and ratings” and tried to use social networking to their advantage. What happened to such a forward looking company?
20. Quoc:
    1. What are the some of issues you have face before with online shopping?
    2. In what was you would chance online shopping to make it more like shopping in real life?
    3. How has e-commerce effected the way you have purchased things?
21. Rob -
    * How will the customer service experience change as more and more companies move over to fully online vs. telephone/real life customer service?
    * What are your personal experiences either positive or negative of online shopping?
    * What do you prefer about shopping online vs. shopping in real life and vice versa?
22. Robert – no questions
23. Rylan:1) If you watch podcasts or online video, what type of advertising do you prefer? Commercials, host read/hosted ads, none?2) If advertising were completely rejected online, what would you see as a viable way of making money online without it?

    3) Of the ads you are currently bombarded with, which ones work on you and why? “Work on you” is intentionally ambiguous. I want to know why you like them and under what circumstances. Pretty please?

24. Sarah:1. What sorts of problems do you run into while online shopping?2. How does a site’s userbility influence your decision to purchase from it?

    3. What kinds of online advertising are the most annoying?

25. Shane – also EC
    1. Why are box stores will around? If people can buy almost everything online, why are box stores still effective?
    2. How will the economic downturn hurt on line retailers more than local retailers? (or vice versa)
    3. How do you think social networking will combine with commerce aside from recommendation engines?
26. Stephen – also EC
    What does it take to get your name, address, phone number, SSN, or compromising pictures out of you when navigating a website?
    How much effort are you willing to go through in order to limit your exposure to nefarious elements of the online community up to and including such things as clicking an extra button, verifying settings, and turning the thing off and throwing it in the sink?
    What would it take to get you to stop transacting business on the internets?
27. Ted
    Q1. What do you feel are the greatest drawbacks to online shopping?
    Q2. How would you improve the e-commerce process for the sites you purchase from?
    Q3. What draws you to purchase from certain site rather than others?
28. Tressa
    1. What strategies would you suggest to improve customer service on website with e-commerce?
    2. How has e-commerce changed your everyday life?
    3. What is the importance to human intereractions compared to online commerence?
29. Tyler:
    1. Would you rather browse a mall or Amazon when shopping? Why?
    2. Do your purchasing decisions still usually come down to price? If not, what other major factors decide where you shop?
    3. Are the reasons you are loyal to a certain store different for online stores vs. brick and mortar retail